NIXON
THE MISSION
Nixon The Mission is a smartwatch for surfers and snowboarders. This was their first sport smartwatch after being a leading company in traditional high quality timepieces. They wanted their active customers to get the most out of their lifestyle.
B-Reel Creative NYC and Cinco collaborated to help them create the design of this new product. This case study showcase the design I created from the exploration phase to the final product.
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CREDITS
ART DIRECTION • LIONEL TAURUS
COMPANY • B-REEL